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Sustainable Libraries Initiative: Branding & Website

The Sustainable Libraries Initiative (SLI) is an award-winning project to create leadership and provide tools to mobilize libraries to think and act sustainably. The project included both a new brand and website. Low fidelity and high fidelity mockups were provided. Adobe XD Prototype: Client | Developer
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Clifton Park Halfmoon Public Library

Rebranding of the public library to coincide with the opening of their new location. The project included the development of the following assets: new logo, branding system, 100+ marketing templates (stationery system, business cards, brochures, indoor signage, outdoor signage, Microsoft Office templates, Adobe template, etc.), new library card. In addition, a full set of supporting booklets were written, design, and printed for the library staff, including Brand Book, Marketing Strategies, Key Messages, and Editorial Style Guide.
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Harmony Hearing Center

I was tasked with creating several different branding concepts for a local business prepping for a name change.
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Affinity Branding & Website

New brand for a professional consultation business. In addition to the branding system, the following were designed and produced: business cards, brand books, product catalog, pitch decks, brochures, tradeshow booth, and Drupal 8 website.
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Downtown Market

As chair of the Downtown Jonesboro Association’s Design Committee, I was asked to design a logo and marketing for our downtown market, Alive After Five.
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Owlets Mascots

We were in need of some small, cute “mascots” for new branding packages being released at Library Market.
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